E-commerce Platforms Built to Convert and Scale
Custom Storefront, Headless Commerce & Retail Software
Matlab Infotech builds custom storefronts, headless commerce architectures, and retail operations software that turn browsers into buyers and buyers into loyal customers. Whether you are launching a direct-to-consumer brand or scaling a multi-vendor marketplace, we deliver commerce experiences that perform.
35%
Average conversion rate lift
2×
Faster page load with headless stack
99.95%
Uptime during peak sales events
28%
Increase in average order value
Common Challenges
We understand your business pain points
Before we write a single line of code, we study how E-commerce & Retail businesses operate — and where technology can remove the biggest friction.
Poor Storefront Performance
Slow page loads on mobile cost retailers up to 20% of conversions. Monolithic platform themes cannot deliver the sub-2-second load times modern shoppers expect.
Complex Inventory Management
Managing stock across warehouses, retail locations, and drop-ship suppliers without a single source of truth leads to oversells, stockouts, and customer complaints.
Cart Abandonment
Friction in checkout — too many steps, limited payment options, forced account creation — is the leading cause of the 70% average cart-abandonment rate.
Omnichannel Consistency
Customers expect the same pricing, promotions, and product information whether they shop on web, mobile app, in-store kiosk, or through a social channel.
Personalisation at Scale
Without a real-time customer data platform, product recommendations remain generic, reducing relevance and the likelihood of upsell.
Seasonal Traffic Spikes
Black Friday and Cyber Monday events can deliver 50× normal traffic in minutes, overwhelming infrastructure that is not designed for elastic scaling.
What We Build
Commerce Solutions That Drive Revenue
Headless Commerce Architecture
Decouple your storefront from the commerce engine using Next.js + Shopify / Commerce.js / custom API, delivering lightning-fast pages and full design freedom.
Custom Storefront Development
Bespoke React storefronts with optimised checkout flows, A/B-tested product pages, and mobile-first UX that consistently outperform theme-based alternatives.
Inventory & Order Management
Real-time inventory sync across warehouses, POS, and third-party marketplaces with automatic reorder triggers and supplier EDI integration.
Multi-Vendor Marketplace
Full marketplace platforms with seller onboarding, commission management, dispute resolution, and payout automation built to handle thousands of SKUs.
AI Product Recommendations
Collaborative filtering and content-based recommendation engines that surface the right product at the right moment, boosting AOV by up to 28%.
Loyalty & Retention Platform
Points programmes, tiered rewards, referral mechanics, and personalised win-back campaigns that increase repeat purchase rate and LTV.
Search & Discovery Engine
AI-powered faceted search with typo tolerance, synonym expansion, and merchandising rules that help shoppers find products in under 3 taps.
Analytics & Revenue Dashboards
Real-time revenue, funnel, cohort, and inventory dashboards that give merchandising and finance teams the data to make same-day decisions.
Our Expertise
E-commerce & Retail Technology Capabilities
Features
Features We Implement
Progressive Web App (PWA)
Installable, offline-capable storefront that delivers app-like performance without the friction of an app-store download.
One-Page Checkout
Single-page checkout with address autocomplete, saved payment methods, and express options (Apple Pay, Google Pay) that cut checkout time by 60%.
Dynamic Pricing Engine
Rule-based and ML-driven pricing that applies customer-segment discounts, bundle pricing, and time-based promotions without manual intervention.
Real-Time Stock Alerts
Back-in-stock notifications via email and SMS that automatically trigger when inventory is replenished, recovering otherwise-lost sales.
Returns & RMA Management
Self-service returns portal with QR-code labels, automated refund processing, and restocking workflows that reduce support tickets.
Multi-Currency & Tax Compliance
Automatic currency conversion, VAT/GST calculation, and tax-jurisdiction routing so you can sell globally without a local finance team in each country.
Social Commerce Integration
Instagram Shopping, TikTok Shop, and Pinterest catalogues kept in sync with your master product feed for zero-friction social discovery.
Subscription & Auto-Replenishment
Flexible subscription billing with pause, skip, and swap options that reduce churn and create predictable recurring revenue streams.
Technology Stack
Tools & Technologies We Use
Frontend
- Next.js
- React
- TypeScript
- Tailwind CSS
Commerce Engine
- Shopify Plus
- Commerce.js
- Medusa.js
- Custom REST/GraphQL
Backend & Data
- Node.js
- PostgreSQL
- Elasticsearch
- Redis
Integrations
- Stripe
- Klaviyo
- Algolia
- ShipBob
Compliance & Security
Built to the highest standards
Every E-commerce & Retail solution we build is engineered with compliance and security at its core — not as an afterthought.
PCI DSS
Payment-card data handled via tokenisation and certified payment providers to minimise PCI scope.
GDPR / CCPA
Cookie consent, data-subject rights APIs, and marketing-opt-out workflows for EU and California shoppers.
ADA / WCAG 2.1 AA
Accessible storefront components ensuring compliance with accessibility legislation in the US and EU.
EU VAT OSS
Automated VAT calculation and One-Stop-Shop reporting for merchants selling into the European Union.
How We Work
Our Development Process
A proven, repeatable process shaped around reducing risk and shipping quality software on time.
Discovery & Planning
We align on goals, user needs, compliance requirements, and technical constraints before writing a single line of code.
UI/UX Design
Research-led wireframes and interactive prototypes validated with real stakeholders before development begins.
Agile Development
Iterative two-week sprints with working demos, automated testing, and a shared staging environment you can access anytime.
QA & Testing
Manual exploratory, automated regression, performance, and security testing baked into every sprint — not bolted on at the end.
Launch & Support
Zero-downtime deployments, monitoring setup, team training, and a 90-day support window to ensure a smooth go-live.
Why Matlab Infotech
Why clients choose us
Dedicated Team
A focused team assigned exclusively to your project — no shared resources, no context switching.
Agile Development
Two-week sprints with working demos every cycle so you always know exactly where your product stands.
Flexible Hiring
Fixed-scope, dedicated, or hourly — choose the engagement model that fits your budget and timeline.
NDA Protection
Full IP ownership, signed NDAs before any work starts, and secure development environments throughout.
Fast Communication
Slack-first async culture with daily updates and a dedicated PM keeping you in the loop at every step.
Post-launch Support
90-day warranty on all launches plus flexible retainer plans to keep your product evolving post-release.
Timezone Overlap
Offices in India, Canada, and Ireland mean real working-hours overlap with North America and Europe.
Market Insights
E-commerce & Retail by the numbers
30+
Commerce Brands Launched
DTC brands, marketplace operators, and omnichannel retailers shipped.
$150M+
GMV on Our Platforms
Gross merchandise value transacted on storefronts we have built.
1.4s
Average LCP (Core Web Vitals)
Headless storefronts we build consistently score in the top 10% on Core Web Vitals.
4×
ROI Within 12 Months
Median return on development investment reported by our e-commerce clients.
Testimonials
What our clients say
"We migrated from a legacy platform to a headless stack built by Matlab Infotech. Conversion rate went up 22% and our engineers finally have a codebase they enjoy working in."
Chloe Brennan
Head of Digital, Verra Lifestyle
"The inventory management module alone paid for the project. We eliminated oversells completely in the first month."
Raj Patel
COO, StockBridge Retail
FAQ
Frequently asked questions
Do you build on Shopify or fully custom?
Both. We build Shopify Plus headless storefronts for brands that want a robust commerce backend, and fully custom platforms for businesses with complex workflows that Shopify cannot support.
What is headless commerce and when does it make sense?
Headless commerce decouples the frontend (React/Next.js) from the commerce engine (Shopify, custom API). It makes sense when you need maximum performance, unique UX, or multi-channel delivery from a single API.
Can you migrate our existing store without downtime?
Yes. We use a blue-green migration strategy that keeps your existing store live while the new platform is validated, with a DNS cutover that takes under 5 minutes.
Do you build mobile shopping apps?
Yes. We build React Native apps that share business logic with the web storefront, reducing development and maintenance cost significantly.
How do you handle peak traffic like Black Friday?
We architect for 10× peak using auto-scaling groups, CDN edge caching, read replicas, and queue-based order processing so inventory writes never become a bottleneck.
Can you integrate with our existing ERP or WMS?
Yes. We have built integrations with SAP, NetSuite, Manhattan WMS, and custom warehouse systems using REST APIs, SFTP file exchange, and EDI.
What payment methods can you support?
We support all major card networks, digital wallets (Apple Pay, Google Pay, PayPal), Buy Now Pay Later (Klarna, Afterpay), and local payment methods for international markets.
Do you offer ongoing optimisation after launch?
Yes. We offer growth retainers that include A/B testing, Core Web Vitals optimisation, feature development, and monthly analytics reviews.
How long does a custom storefront take to build?
A well-scoped storefront with standard commerce features takes 10–16 weeks. Marketplace or multi-vendor platforms typically take 16–24 weeks.
Can you build a B2B e-commerce portal?
Yes. We build B2B portals with company accounts, quote management, tiered pricing, purchase-order workflows, and Net 30 billing.
Ready to Build a Commerce Platform That Outperforms?
Share your conversion goals and current platform pain points. We'll come back with a technical strategy and honest timeline.
Let's Collaborate
Tell us about your project and we'll come back with a plan, a timeline, and a quote.